Your t-shirts are something you give away for free to keep your brand in the minds of prospective clients/customers. Here are four goals to help guide your t-shirt design process by helping you understand why you need a shirt and what you want it to do. Who are your target clients/customers? What brand traits do they want to do business with? To get the most effective design, move away from your personal preference and rely more on real, quantifiable data. That’s a lot of information from a cartoon. What does it tell you about the Brewmasters company? For starters, they don’t take themselves too seriously, and the wooden instruments suggest a more traditional brewing style that hints at a classic taste. What’s the Prince Adam version of the Brewmaster look like? T-shirt design by yuyunarts Is your brand playful or serious? Edgy or conservative? Luxurious or affordable? A focused t-shirt design can answer all of these questions at a glance. If you haven’t already, write out a list of the key themes, styles, and personality traits you want your brand and shirts to convey. For personal use-like commemorating an event, for example-you want to make sure your t-shirt design communicates clearly. Even if it’s strictly fashion, you’ll still need to weave consistent brand themes into all your products. If you’re using t-shirts for promotional purposes, branding is your main goal. No matter your reason for designing a t-shirt, it’ll always involve a little bit of branding. No matter how much (or how little) experience you have, these t-shirt design tips will give you everything you need to know. In this Ultimate Guide to T-Shirt Design, we’ll run through the each step of the design process, from the inception of an idea to getting your shirt mass-produced. Whatever your reasons, the fundamentals of t-shirt design remain the same it’s what you do with them that counts. This site is protected by reCAPTCHA and the Google Privacy Policy and Google Terms of Service apply. By completing this form, you agree to our Terms of Service and Privacy Policy.
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